Prime100’s SPD Air Dried isn’t just another dry dog food. It’s a triple threat – a treat, topper, and complete meal in one. But in a fiercely competitive category, Prime100 needed a creative approach to make Air Dried stand out, connect with pet parents, and spread the word about its many benefits.

So, with a sharp strategy and eye-snagging creative, we showcased how it works for different dogs, lifestyles, and feeding styles. We highlighted its versatility and quality, positioning Air Dried as a go-to choice for healthier, more convenient feeding.